Fundraising Memo
1. We’re on the verge of the next platform shift
- AI has democratised software creation
Once the hardest medium, it can now be created by everyone with just a prompt.
- This is a once-in-a-generation platform shift
Comparable to the smartphone + camera moment in 2010 that unlocked Instagram & TikTok.
- We see a rare opening to build the platform for interactive content
Where everyone creates, shares, consumes, and remixes user generated software.
- Focussing on social gaming
Combining the extremely engaging and retentive mechanics of social networks and games.
2. We’re the consumer-social full stack team
We met at Bento (Sequoia-backed, acquired by Linktree), one of Europe’s rare viral consumer products, and have since built multiple projects together with a tight build/ship loop. We deeply understand culture, product, and distribution, the critical ingredients for building in consumer social.
Eike, Co-founder Product & Engineering
- 10+ years building and shipping consumer apps
Multiple products featured on The Verge, TechCrunch, and others.
- Founding Designer at Bento (Sequoia-backed)
Achieved viral growth and was acquired by Linktree.
- Founding Designer at Trade Republic
Worked closely with the CEO for 4 years scaling from 0 → millions.
Valerie, Co-founder Community & Growth
- Founding Community & Growth at Bento
Developed the story, brand, GTM strategy and community-led-growth engine
- Early Twitter Europe team (content + creator partnerships)
First-hand experience growing global communities.
- Second-time founder
Focused on taking products 0→1, scaling distribution, and building passionate communities.
- Early employee and CRO at Opinary
Built the ad business from scratch and scaled revenue across DACH, UK, and US.
3. Spielwerk is the TikTok for user generated mini games